The Living Web: How Content Strategy is Revolutionizing Online Communication
Date: November 21, 2012
Theme: Web communication
Description: Insights into how we can inject life into our web communication to create inspiring, relevant content that people love.
Presenter: Kevan Gilbert, Content Strategist at Domain7
If learning more about Content Strategy is your thing, Kevan recommended two books:
- Content Strategy for the Web by Kristina Halvorson & Melissa Rach
- Good Strategy/Bad Strategy by Richard Rumelt
- A simple tool to guide tone of voice
The Care and Feeding of the CEO
Date: September 25, 2012
Theme: Leadership development
Description: This highly informative webinar gives us insights to sharpen our communication counseling skills.
Presenter: Mark Schumann, ABC, Managing Principal, Towers Perrin, Communication Thought Leader, Author and IABC Board member