Digital Strategy SIG: Video Content Strategy Field Trip
- 6:00 pm - 7:30 pm
- Basetwo Media, 1282 Vernon Drive, Vancouver
- Thursday, February 9, 2017
For this Digital Strategy Special Interest Group (SIG) meeting, we’re taking a field trip to tour a local video production studio and discuss use of video in your content strategy. We’ll also talk about why video makes good content, ways to do it yourself (DIY), and debate when it’s best to produce internally vs. outsourcing.
Jeff Pelletier is a member and board member of IABC/BC and the CEO of Basetwo Media. We will be touring his studio, located just off Clark Drive in Vancouver. It is transit accessible, but ideal if you’re driving.
TIP: Basetwo Media is also hosting a free webinar on “Producing Video In-House” on Feb 7. Participation is optional, but may help to jump-start the conversation at the SIG meeting on the 9th!