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BEGIN:VEVENT
UID:184@iabc.bc.ca
DTSTART;TZID=America/Vancouver:20181119T174500
DTEND;TZID=America/Vancouver:20181119T191500
DTSTAMP:20181025T125536Z
URL:https://iabc.bc.ca/upcoming-events/digital-strategy-sig-handling-negat
 ive-reviews-and-online-pr/
SUMMARY:Digital Strategy SIG: Handling Negative Reviews and Online PR
DESCRIPTION:Negative reviews or Press can be a scary subject. Preparing for
  this as something that could (but hopefully won’t!) happen can prevent 
 future PR disasters.\n\nCome share your thoughts and experiences around de
 aling with negative online reviews or Press. We will discuss past instance
 s(as confidentiality allows) as well as best practices on handling general
  negative Press.\n\nMembers: FREE\nNon-Members: $20\n\n&nbsp\;\n\nAbout th
 is SIG:\n\nThe Digital Strategy SIG is where communications and marketing 
 folks can meet (offline AND online through webinar) and talk digital strat
 egy. As a group we will share our best practices\, tips\, and discuss case
  studies all related to digital. Our meetings will focus on topics like: d
 efining digital strategy\; content &amp\; video marketing\, SEO/SEM\; web 
 writing\, social media strategy\, and measurement analytics.\n\n&nbsp\;\n\
 nLight snacks will be provided.
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