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UID:128@iabc.bc.ca
DTSTART:20170308T173000Z
DTEND:20170308T190000Z
DTSTAMP:20210507T140633Z
URL:https://iabc.bc.ca/upcoming-events/health-sig-channel-strategies-makin
 g-choices-to-maximize-resources/
SUMMARY:Health SIG: Channel Strategies — Making Choices to Maximize Resou
 rces
DESCRIPTION:In the next Health Special Interest Group (SIG)\, we’re divin
 g into the ever-expanding world of social media. We’ll explore how to de
 velop a channel strategy to ensure you’re reaching your very diverse aud
 iences – including staff\, physicians\, patients\, health consumers\, an
 d donors - efficiently and effectively.\n\nJoin us as we welcome special g
 uest Denie Leech\, Director\, Digital Engagement\, SFU as we examine exper
 iences and learnings from outside of health care.\n\nAbout this Special In
 terest Group\n\nOur IABC/BC Health SIG offers an informal\, safe\, confide
 ntial and supportive venue to receive feedback and exchange ideas on day-t
 o-day challenges in health communications. We strive to be inclusive — a
 ll are welcome to attend from students to senior practitioners and those l
 ooking for a career change into health communications. No problem is too s
 mall or too big to warrant input and discussion. We strive to keep session
 s focused\, constructive and relevant.
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