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UID:199@iabc.bc.ca
DTSTART;TZID=America/Vancouver:20190430T183000
DTEND;TZID=America/Vancouver:20190604T213000
DTSTAMP:20210507T140934Z
URL:https://iabc.bc.ca/upcoming-events/jelly-academy/
SUMMARY:Jelly Academy - Digital Marketing Course
DESCRIPTION:We’ve teamed up with Jelly Marketing to bring you an IABC sem
 ester in Digital Marketing at Jelly Academy!\nCourse Description:\nThis co
 urse is our foundational offering\, which presents a solid understanding o
 f the most successful elements to a digital marketing strategy\, including
 \, the ‘What’\, ‘Where’\, ‘Who’\, ‘When’\, ‘Why’ and 
 ‘How’ of a winning campaign and the departments within them.\n\nThis c
 ourse is ideal for those with limited experience in digital marketing\, or
  for smaller companies without a dedicated marketing team. During this cou
 rse\, trainees will become more confident and equipped in understanding th
 e value of digital marketing\, and will be able to immediately implement l
 earned concepts in social media\, digital ads\, public relations and conte
 nt marketing.\n\nIn this course\, trainees will learn:\n\n 	Why every comp
 any should have a digital marketing strategy\n 	How to identify the pain p
 oints in their own company’s strategy\n 	Why it matters to have a target
  audience (Ideal Buyer)\, and how to identify them\n 	How to identify the 
 most effective ways to reach this target audience\n 	How to set SMART Mark
 eting goals\, and quantify results to measure success\n\nCourse Structure:
 \nOur complete Digital Marketing Training program consists of four modules
 :\nModule 1: Social Media\nModule 2: Digital Ads\nModule 3: Public Relatio
 ns\nModule 4: Content Marketing\nDay/Time\nThis is a 6 week course that ru
 ns every Tuesday from April 30\, 6:30 pm to 9:30 pm.\n\nIABC/BC members ca
 n register and get $500 off\, use code IABCBC500.\nCourse Grants are avail
 able too!\n\n\nYou can now apply for a training grant called the Employer 
 Training Grant via Granted.ca. This grant will remain available until the 
 grant funds have been exhausted.\n\nFor Jelly Academy\, the grantable amou
 nt is $1\,320 per person \n\nAlthough there are no guarantees with the gra
 nt\, Jelly Academy courses have been successful 100% in the last 3 years.\
 n\nTo qualify you need:\n\n\n\n 	A BCeID account. If you do not have one y
 ou can apply for one at www.bceid.ca\n 	an active business licence for 201
 8 and 2019\n
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DTSTART:20190310T030000
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