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UID:237@iabc.bc.ca
DTSTART:20201105T100000Z
DTEND:20201105T110000Z
DTSTAMP:20220112T025945Z
URL:https://iabc.bc.ca/upcoming-events/storytelling-accelerates-your-messa
 ge-webinar/
SUMMARY:Storytelling Accelerates Your Message Webinar
DESCRIPTION:Presented by Marilyn Barefoot\n\nThe only thing that really mat
 ters when engaging with an audience is making them feel something! Storyte
 lling at its core is how humans communicate. In business\, telling a perso
 nal story to make a point\, is the most compelling way to deliver your mes
 sage. Messages delivered as stories can be up to 22 times more memorable t
 han just facts. Emotion is truly the fast lane to the brain … particular
 ly in a virtual world!\n\nIn this high energy\, hands-on workshop\, guests
  will learn and apply storytelling skills that will teach them:\n\n 	How t
 o engage and connect with the audience through well told stories.\n 	The f
 ine art and science of story structure.\n 	When and how to use stories eff
 ectively.\n\nPresenter / Marilyn Barefoot Leader in business for over thi
 rty years and three-time nominee of Rotman’s Canadian Woman Entrepreneur
  of the Year Award\, Marilyn Barefoot\, is one of the most sought-after in
 novators and creative problem solvers. As a speaker\, coach\, and ideator\
 , Marilyn’s unique ability to reinvigorate\, revitalize\, and problem so
 lve creatively has helped a broad spectrum of companies jump over their bi
 ggest hurdles.\n\nMarilyn’s previous experience as CEO of SquarePeg Inc.
 \, and in senior leadership positions at some of the world’s largest glo
 bal agencies (BBDO\, Cossette\, Vickers &amp\; Benson\, Bozell Palmer Bonn
 er)\, led her to create countless award-winning campaigns for tier-one com
 panies including: Coca-Cola\, McDonald’s\, General Mills\, Nike and Micr
 osoft. Marilyn’s first-hand knowledge of business leadership cultivated 
 her ability to lead other leaders\; galvanizing the strengths of CEOS and 
 associates alike. Marilyn brings a dynamic mix of extensive experience\, t
 raining\, and passion for creative problem solving to her high-energy sess
 ions. All of which have a proven track record for producing powerful resul
 ts.\n\nDate: 5 November 2020\nTime: 12–1 p.m. CST / 10–11 a.m. PST\nI
 ABC Members\n\nLearn more on the webinars page on IABC.
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