ransLink is Metro Vancouver’s transportation authority. It finances, plans and builds the transit system and through TransLink’s operating companies, operates an integrated regional transportation system that moves up to 500,000 people every single day (1.3 million daily boardings) — connecting 23 local cities spanning 1,800 square kilometers by bus, automated rapid transit (SkyTrain), commuter rail (West Coast Express), passenger ferry (SeaBus), on-demand para-transit service (HandyDART), pedestrian and cycling paths, major roads, and five bridges. In 2019 it was awarded the American Public Transit Association’s (APTA) Transit System of the Year Award for its 2016 to 2018 systemwide achievements and it’s currently embarking on a $9 billion plan to improve transit and transportation in the region.
It is a pivotal time for TransLink with a number of strategic priorities, including capital investments and expansion and a reinvigorated focus on customer experience. With that momentum in mind, TranksLink is seeking innovation, creativity and superior storytelling skills in its next Director, Communications. A problem-solver who is nimble and proactive navigating government, influencers and community, the Director, Communications will work closely with the executive team, including the CEO, alongside their peers, to positively impact the messaging and mandate of this critical entity.
The Director of Communications plays a critical role in developing and delivering strategies to protect and improve TransLink’s reputation. The Director leads a team that uses a range of communication tools and platforms to create greater awareness and more profile for TransLink’s vision, its people, and its operations. The Director is a leader and innovator in managing crises, driving narratives, and persuading audiences through clear communications.
The ideal candidate will be a dynamic, self-motivated and innovative communications professional bringing leadership experience honed within a nimble and multi-faceted organization. The Director will be known for building positive working relationships internally and externally can effectively leverage strategic relationships with the media, local communities, the ridership and government partners. The incumbent will bring a passion for all facets of strategic communications including public engagement, crisis communications, executive messaging, social media and possess a proven ability to build high performing teams to meet TransLink’s objectives.