Author Archives: President
6 Tips for Writing More Effective Video Scripts
Organizations of all kinds are using video in their marketing and communications, and that means writing for video is becoming an essential skill for communicators. But most have either never… Read more
5 steps to certification: how to prep for the CMP exam
There are now over 65 certified communicators, four of them IABC members located in British Columbia. Getting from the Communications Management Professional (CMP) application stage to the certification stage takes… Read more
Get Connected
We held an inspiring event with many of you recently who are interested in learning more about the chapter and ways that you can get involved. Over some drinks and… Read more
Top 7 Ways to Get Connected & Meet Your 2017 Career Goals
As a member in my 7th year with IABC/BC, I’ve met many awesome people, made quality connections and gained considerable experience to grow my career as well. Now the Vice… Read more
Feedback: Are You A Resilient Communicator?
Originally appeared on the IABC Calgary chapter blog A reality of being a communications professional is that we receive a lot of feedback. For example, your latest media release may… Read more
Calling Experienced Communicators! Exciting Volunteer Roles Await!
If you’re a senior communicator who loves to keep learning and growing, whilst leading others as they do the same, then now is your time to shine! Exciting leadership volunteer… Read more
IABC/BC fall event kicks off the 2016/2017 season in style
It’s hard to believe that warm summer days and long hours of sunlight are behind us once again. As we head into the fall and settle once again into our… Read more
Scannable Content: Writing for the Web
Writing for the web is very different from writing for print. Most online readers do not actually read text on the internet; instead, they scan the text to pick out valuable bits. That’s why creating scannable content on your website is crucial to getting your message across. Inspired by Eddie Shleyner’s HubSpot post, here are some tips for creating effortlessly readable web copy. Continue reading
IABC/BC 2016 Wave Awards
On June 14, 2016, IABC/BC hosted the Wave Awards Reception, which was our annual awards event designed to recognize the people behind the great work in our chapter. In addition… Read more