Category Archives: Tips & Tricks
How to create an infographic in 5 steps
If video is the most popular visual marketing content, then why should you include infographics in your branding strategy? Here are statistics on why they are worthwhile. These are convincing… Read more
5 Tips for Writing More Effective Video Scripts
With the growing popularity of short form video content, video script writing is an indispensable craft and an essential skill that communicators can add to their toolbelts. A video script… Read more
5 Resources To Help Improve Your Mental Health
The past year has been exhausting and emotional. From health concerns to social isolation to financial stress, there’s been a lot to adapt to. And for communicators, rapidly changing conditions… Read more
Sharpening Your SEO Skills in 2021: An Interview with Josh Loewen (Part 2 of 2)
Josh Loewen is an SEO guru, and has been operating his digital marketing agency The Status Bureau since 2006. In the first half of our interview, we covered his top… Read more
Top SEO Tips for Businesses: An Interview with Josh Loewen (Part 1 of 2)
Josh Loewen is really into digital marketing and search engine optimization (SEO). He’s spent the last 16 years honing his craft, and co-founded his agency The Status Bureau in 2006…. Read more
Crisis Communications: Key Takeaways From Our Virtual Event
Do the complexities of COVID-19 communications have your head spinning? Fear not, we’re here to help! Last week, IABC/BC held a virtual event entitled “Climate, Conflict and COVID-19: Crisis… Read more
Keeping on Top of Social
Social media is constantly changing, and it’s a definite challenge to know where to go for the latest hot tips. I’m new to my volunteer role as a Digital Marketing… Read more
How to lead when you’re feeling burned out
From time to time, we all feel pulled in different directions, with work deadlines, family commitments and other life events all demanding our focus and attention. Over the course of… Read more
