Negative reviews or Press can be a scary subject. Preparing for this as something that could (but hopefully won’t!) happen can prevent future PR disasters.
Come share your thoughts and experiences around dealing with negative online reviews or Press. We will discuss past instances(as confidentiality allows) as well as best practices on handling general negative Press.
Members: FREE
Non-Members: $20
About this SIG:
The Digital Strategy SIG is where communications and marketing folks can meet (offline AND online through webinar) and talk digital strategy. As a group we will share our best practices, tips, and discuss case studies all related to digital. Our meetings will focus on topics like: defining digital strategy; content & video marketing, SEO/SEM; web writing, social media strategy, and measurement analytics.
Light snacks will be provided.