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Welcome to Beyond Borders: 2025 communications strategies for a fragmented global audience in the world of AI

When

January 21st, 2025    
6:00 pm - 7:30 pm

Event Type

Join us for an exciting online event where we will explore innovative communication strategies for reaching a diverse and fragmented global audience with the growing trend of leveraging AI technology.

Whether you’re a seasoned professional or just starting out, this event is perfect for anyone looking to expand their reach and connect with audiences around the world.

Our expert speakers will share their insights and experiences, providing valuable tips and tricks for the following:

  1. Tailoring campaigns for diverse cultural and regional sensitivities in Asia Pacific and North America (Canada only).
  2. Leveraging AI to deliver hyper-localized experiences while maintaining global brand consistency.
  3. Navigating geopolitical tensions and evolving consumer expectations in cross-border marketing.

Mark your calendars for Tuesday, January 21, 2025 at 18:00 Pacific Time (6 p.m. PT) and join us online for an event that will inspire and empower you in your role.

Event details

  • Date: Tuesday, January 21, 2023
  • Time: 6 to 7:30 p.m. Pacific TimeEquivalent to:

    9 to 10 a.m. Jakarta / Bangkok / Ho Chi Minh City time

    10 to 11 a.m. Hong Kong / Singapore / Kuala Lumpur time

    11 a.m. to noon Tokyo / Seoul time

    1 to 2 p.m. Australian Eastern Time

Focus: As globalization meets hyper-localization, how can brands maintain relevance across vastly different markets?

Panelist guest speakers:

Tamara Little (AI subject matter expert, Canada based): Tamara brings 25 years + experience in corporate communications, public affairs and government relations to her clients, including 7 years as Owner and Chief Client Advisor of Coast Communications and Public Affairs, a full-service boutique office in Vancouver, B.C. Tamara is the Co-Founder of Middle Ground, a company with solutions to improve consultation and engagement with AI. Their flagship product is a safe, user-friendly AI engagement tool that provides a simple way for the public to get clear, accurate answers about projects being built that require complex consultation and include a lot of technical and scientific information.

Hilary Chiu (Tech and AI product marketer, Singapore based): Hilary is a passionate digital transformation leader and Web 3.0 advocate with extensive experience across the evolving landscapes of Web 1.0, Web 2.0, and now, Web 3.0. Bridging the gap between traditional models to technology enabled models, offline media strategies and cutting-edge online marketing tactics, she connects and tailors initiatives for diverse global and regional markets in the Asia Pacific and North America.

Rob van Alphen (AI subject matter expert, Ho Chi Minh based): With over 15 years in Marketing & PR agency and in-house experience (and more), he helps B2B leaders with generative AI training and pragmatic guidance to ensure long-term, responsible adoption. Bridging the gap from knowing to doing, from ‘what AI can do’ to ‘what AI should do’.

Register at Eventbrite

  • Grow your network. Expand your knowledge. Share your skills.

    Join us
  • Grow your network.
    Expand your knowledge.
    Share your skills.

    Join us