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April 15th, 2021    
8:00 am - 9:30 am

Event Type

Join IABC/BC’s Senior Communicators SIG virtual session, with a focus on preparing our communication teams for the future.

About this Event

Join IABC/BC’s upcoming Senior Communicators Special Interest Group (SIG) virtual session, this time with a focus on preparing our Communication teams for the future. The Senior Communicators SIG offers seasoned professionals — those with 15+ years’ experience—an opportunity to exchange ideas in a supportive, informal environment.

Today’s communicators are more valued than ever, and our communication teams need to reflect the changing needs of our multi-tiered audiences. Technology, leadership styles, and increasing pressures to do more have accelerated change in the communications profession.

In this SIG conversation, we will explore how we, as leaders, can keep pace with the skills needed on our teams, discuss which skills are becoming less important, and identify challenges we have in making our own teams more agile.

This session will be facilitated by: Linda Ong, BA, ABC; Director, Communications, Office of the Chief Information Officer – UBC IT; Former IABC/BC Vice President (2014)

Linda is an award-winning senior communicator, with a fondness for employee engagement, strategic communications, and organizational development. Having previously served in various Board roles with IABC/BC, she currently volunteers on the Communications Cabinet of EDUCAUSE, and recently completed adjudicating this year’s CASE Awards. She can be found on Twitter and Clubhouse @lindaong.

Event Details

  • Date: April 15, 2021
  • Time: 8:00 AM – 9:30 AM Pacific Standard Time
  • Format: A small group conversation-style session hosted virtually on Zoom.

Please note that the Zoom link will be emailed to you the day before the event.

Due to the intimate conversation-style format of these sessions, space is limited, so sign up soon!


  • Members: Free
  • Non-Members: $10

If you have any questions, please email sigs (at)

Special Interest Groups (SIGs) are small, informal gatherings currently held online via Zoom, where like-minded communicators meet to connect and exchange knowledge around relevant, emerging topics within the communications community. There is no charge for IABC/BC members, and a nominal fee for non-members.