Category Archives: Blog
40 Ways to Mark IABC/BC’s 40th Anniversary
It’s our birthday… If you’re anything like me, you suffer from a case of ‘communicator’s math‘, a malady that impairs the region of the brain responsible for arithmetic. It… Read more
How to Create a Memorable 2020 Campaign
The new year is quickly approaching, and with it are endless opportunities to help your organization grow and thrive. You’ve seen the best campaigns of 2019—and now you’re ready to… Read more
The Top 10 Reasons to Volunteer with IABC/BC
Of all the reasons to volunteer, it’s certainly hard to select just one. So here are 10! Grow your understanding of communications: You’ll expand your understanding of the communications profession… Read more
How to Run a Successful Special Interest Group
There’s a communications topic you feel passionate about. It’s something near and dear to your heart that you want to discuss with a cohort of like-minded comms folks. So why… Read more
Comm Planning 101 – the Value of Pragmatism
Plan to add value, don’t get burned by process A carefully considered strategy is critical when it comes to implementing a communications plan of any size. From business need to… Read more
Communications Strategy 101
Whether you’re a new communicator or a seasoned pro, it can be helpful to go back to basics. No, not that kind of basic—basic strategy. Breaking things down will help… Read more
Keeping on Top of Social
Social media is constantly changing, and it’s a definite challenge to know where to go for the latest hot tips. I’m new to my volunteer role as a Digital Marketing… Read more
5 Things You Need to Know About the Silver Leaf Awards
If you want to know a thing or two about the Silver Leaf Awards, look no further than Fraser Health’s Communications and Public Affairs Team. Together, they’ve won two merit… Read more
The 2019 IABC World Conference Twitter Roundup
If you were among the near 1,400 global communication professionals who came together for the 2019 IABC World Conference, then you know that proud feeling that came with showing off… Read more
Why One of Last Year’s Silver Leaf Award Winners Thinks You Should Apply
Do you like getting recognized for your hard work? Of course you do! That’s why you should apply for the IABC Canada Silver Leaf Awards. Designed to reward communications excellence,… Read more
